The Dana Agency was tapped by Detroit Tigers MVP slugger and former Marlin Miguel Cabrera to host the first annual “Miggy Ball” in Miami. The goal was to create heightened awareness of the Miguel Cabrera Foundation via pre- and post-event media in addition to securing VIP attendance to the gala.

• Creative Partnerships
• Event Management
• Influencer Relations
• Public Relations
• Social Media

We handled the event logistics and media relations for the inaugural gala, which welcomed more than 400 guests, including Manny Machado, Hanley Ramirez, Placido Polanco, Jon Jay, José Iglesias, Ozzie Guillén and Juan Pablo Galavis. Guests also enjoyed a surprise performance by Latin Grammy Award-winning duo Chino & Nacho.

The agency confirmed numerous media placements such as ESPN, Univision, CNN, CBS, Miami Herald, Miami New Times, Sun Sentinel, El Nuevo Herald, Doral Magazine, Miami Magazine and ESPN Radio. The clips brought attention to the Miguel Cabrera Foundation while raising more than $18,000 at the event’s silent auction.