• Creative Partnerships
• Public Relations

The Dana Agency took the lead to turn Briogeo founder Nancy Twine’s vision for an all-natural hair care line into a nationally recognized “green-beauty” industry leader.

Capitalizing on the brand’s eco-conscious science and plant-derived ingredients, the agency established Briogeo’s reputation as THE go-to high-performance collection of all-natural hair care on the market.

The Dana Agency secured national media recognition from industry beauty giants, including Vogue, InStyle, People StyleWatch, Oprah’s Beauty Awards, WWD, Refinery29, Bustle, Byrdie and more. The agency garnered numerous awards and accolades for Nancy, including New York Magazine’s youngest female African-American entrepreneur at Sephora and Glamour’s 35 Beauty Superstars Under Age 35.