About Us
Who We Are
The Dana Agency specializes in national, regional and trade public relations outreach, marketing, creative special events, brand management and product placement for luxury lifestyle brands.
Our team of trusted communication consultants work to maximize the client’s media exposure through strategic and creative PR campaigns that successfully connect brands to various target audiences.
What We Do
Via trend forecasting, strategic planning, power brainstorming and the crafting of creative media pitches for timely delivery, we work to ensure that individual client’s communications objectives are successfully met.
We utilize new and traditional media channels, high-profile special events and buzz building tactics to carve a path through the media clutter thus establishing clients’ credibility through visibility.
Our special events department is called upon by Fortune 500 companies across the country to roll out creative concepts for brand launches, charity fundraisers, VIP events, public exhibitions, trade shows and other high-profile affairs.
Whether you are a new or established company, The Dana Agency can customize a public relations campaign tailored to meet your communication goals and marketing budget.
Client Relations
We have a personal commitment to go above and beyond expectations thus building long-term relationships with both clients and media. Built on a solid foundation of two-way communication, fresh new perspectives and creative ideas, we take great pride in the personal relationships we have established with our clients and the media-at-large.
Services
- Media Relations
- Events Management
- Brand Management
- Media Management
- Website Development
- Graphic Design
Dana Rhoden
President, The Dana AgencyWith more than 12 years of experience in the public relations industry, Dana Rhoden has managed the reputations of more than 150 luxury lifestyle brands from yachts and real estate to fashion, health/beauty, “green” initiatives and consumer brands.